Positively Pink!

AfricanAmericanWomanIn honor of Breast Cancer Awareness Month, Methodist West Hospital is hosting the second annual Positively Pink event on Saturday, October 18, 2014, 10 a.m. – 3 p.m. The free, family-fun event is open to all members of the community to raise funds to benefit local cancer patients with non-medical assistance where needed, as well as providing education on breast cancer.

The Statistics

The reality is, one in eight women will be diagnosed with breast cancer during her lifetime. The diagnosis is daunting, both medically and financially, which is why resources are so important. “We believe in this cause and are very excited about the information we’ll be sharing at this year’s Positively Pink,” said Dr. Correna Terrell, radiologist and medical director of Houston Methodist’s breast care center. “Improving the health of our community begins with education about reducing risk and discussing, at a personal level with women, why screening mammograms are important.  We also want to inform our community about the comprehensive cancer resources, from prevention and screening to treatment and support, available here on campus.”

Attendees will have the opportunity to visit with the hospital’s breast cancer physician team and other primary care physicians dedicated to women’s health. Women can also sign up for their annual mammogram.

185894806Something for Everyone

“It is great to see our community rally around such a great cause,” said Kim Collins, director of cancer and breast care centers at Houston Methodist West. “We want taking action for your health and others to be engaging and Positively Pink will have something for everyone— live music by Steve Hawkins and the Shockwave Band, food and shopping, complementary health screenings and activities for kids—moonwalk, face painting, crafts and balloon artists.”  A silent auction will also be held, featuring items donated by local businesses including Clear Dermatology, Memorial Athletic Club, the Brookwood Community, Women’s Health Boutique, Spaceman Closet, James Avery, the Houstonian Hotel & Spa and many others. For those interested in taking a little bit of pink home, pink flamingos will also be up for adoption.

Get Involved!

Last year, more than 400 community members attended and raised nearly $20,000 to establish Houston Methodist West’s fund that provides much-needed assistance to West Houston and Katy residents affected by cancer. This year, many local venders and sponsors have already signed up and event organizers are hoping for an even more successful event to maximize the amount of aid that can be given.

For more information on Houston Methodist West’s breast health program, Positively Pink 2014, or donating to the patient support fund, contact the Breast Care Center, at 832.522.1032. You can also reach media contact Virginia Gissel at 832.522.0311 or vgissel@houstonmethodist.org.

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